If I hadn’t found my way to advertising, I would probably be a professor of psychology or a ski instructor.
In this timeline, I’m an award-winning brand marketing and advertising leader with a deep passion for solving business challenges through bold, creative thinking. I've had the privilege of working with some of the world’s top agencies—like McCann and BBDO—and partnering with iconic, global brands including MGM Resorts, Prudential, L’Oréal, Qualcomm, and GE.
My focus is always the same: keep brands relevant, make the work matter, and drive meaningful impact in a fast-moving world.
Skills & Expertise
ACCOUNT MANAGEMENT: Connecting and leading teams across disparate functions and matrixed organizations. I bring clarity, connect silos, and shape innovative brand and product experiences.
BRAND STRATEGY: Listening to the organization, its customers and the cultural signals shaping behavior. Developing consumer centric insights and leveraging data to turn those insights into strategies that inspire breakthrough, integrated creative and media campaigns.
OMNI-CHANNEL MARKETING: Building out omni channel efforts for all budget sizes, inclusive of digital and social media, that drive measurable business results.
PRODUCING THE IMPOSSIBLE: Getting in the trenches and finding ways to make the unlikeliest of projects come to fruition is where I thrive most.
TEAM BUILDING: Coaching team members and enabling cultures where talent can flourish.